Platform Advertising
Shooting/recording with leading roles
Custom creative oral brand advertising before broadcast
By male lead, female lead, supporting actor, or supporting actress
Highlight of product features through engaging
plotlines by combining roles with modern products
By male lead or female lead
Mini-series played by leading roles outside the plot
By leading or supporting roles
Shooting/recording with leading roles Custom creative oral brand advertising after broadcast
A flipped, branded creative patch using the portraits of leading roles
Drama + IP Marketing
Huanyu Entertainment maximizes the influence of IP, partnering with premium brands for marketing across clothing, food, housing, transport, and recreation.
Huanyu Entertainment × KFC
Story of Yanxi Palace × Guerlain
Drama + IP × traditional craft
Drama + IP × Innovative digital collections
Drama + IP × Diverse derivatives
Drama + IP × Chinoiserie matrix
International Cooperative Brands
Domestic Cooperation Brand
